Posts Tagged ‹voting behaviour

Friday, October 9th, 2015

Voters’ Personalities and Ideal Party Personality. Evidence from Poland

The objective of this article was to make an empirical attempt at reflecting the popular concept of brand personality within the realm of voting behaviour. We assumed that voters can perceive political parties in terms of features which are characteristic for people. Parties could be identified as separate brands which,...
Tuesday, January 28th, 2014

Big Five Personality Traits Model in Electoral Behaviour Studies

The present research focuses on the problem of personality determinants of individual voting behaviour. The applied methodological approach was the Five Factor model, based on the trait theory of personality. The study (sample size N = 726) used a questionnaire drawn up by Paul T. Costa and Robert R. McCrae...
Tuesday, January 28th, 2014

Big Five Personality Traits Model in Electoral Behaviour Studies

The present research focuses on the problem of personality determinants of individual voting behaviour. The applied methodological approach was the Five Factor model, based on the trait theory of personality. The study (sample size N = 726) used a questionnaire drawn up by Paul T. Costa and Robert R. McCrae...

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